Client Success Manager

US-NY-New York
Category
Campaign Management
Everyday Health, Inc.
Type
Regular Full-Time

Overview

What to Expect, the world’s best known pregnancy and parenting brand, is seeking a Client Success Manager (CSM) to champion, oversee and execute marketing campaigns for some of our most important clients. You'll get to work with many of the smartest marketers on earth, AND improve the health and happiness of millions of women around the world.

You will be responsible for managing specific advertiser brands and recommending marketing strategies to achieve their business objectives. This includes planning media campaigns across mobile, desktop, email and social channels, creating and A/B testing direct response marketing promotions, and consistently reviewing data, analyzing performance and optimizing for results. Best of all, you will work closely with our clients who are some of the world's most sophisticated marketers.

Responsibilities

About the Job:

 

  • Client Advocate – Ensure the brand strategy and client KPIs are communicated, understood and implemented by cross-functional teams (sales, marketing, finance, product, design, technology)
  • Reporting & Analytics – You love data. You will obsessively track, analyze and optimize campaign performance to ensure client KPIs are met or exceeded. You will reconcile delivery and billing on a monthly basis
  • Marketing Innovation – Partner with marketing, product and design teams to improve the performance of campaigns by reviewing your analysis and suggesting changes to creative, landing page optimization or other campaign variables
  • Communicator – Develop and foster relationships with both external clients and key internal stakeholders. CSMs proactively communicate program outcomes to clients and recommendations to ensure client’s see us as critical partners that help them reach their goals
  • Organization – Ability to manage multiple accounts simultaneously, tracking the status of each project, and providing weekly status updates to all stakeholders
  • Planning – Creating timelines, specifications and requirements for campaigns to share both internally and externally

     

 About You:

  • 4+ years of experience in digital marketing or account management
  • Previous experience in direct response marketing or affiliate marketing strongly preferred
  • Experience with Salesforce or similar CRM system is a must
  • Experience with Omniture, Google Analytics or similar sytsem is a must
  • Customer-focused, analytic self-starter with a strategic, resourceful, and detail-oriented work ethic
  • Strong ability to work with cross-functional teams in a highly complex, always changing environment
  • Bachelor’s degree
  • Strong proficiency in Excel and Power Point
  • Must have experience with DFP

Qualifications

About us

Ziff Davis, a subsidiary of j2 Global, Inc., is a leading global digital-media company operating in four core verticals: Technology, Gaming, Healthcare and Shopping. Its brands – PCMag, Speedtest, ExtremeTech, Geek, Toolbox, IGN, Everyday Health, AskMen, Offers.com, TechBargains, emedia and Salesify – produce and distribute premium content across multiple platforms and devices. Ziff Davis delivers advertising, performance marketing, data services and licensing solutions to thousands of clients worldwide. Ziff Davis publishes in 25 languages and successfully partners with local publishing operators across 114 countries.

Everyday Health, Inc., a wholly-owned subsidiary of Ziff Davis, LLC, is a leading provider of digital health marketing and communications solutions. Everyday Health attracts a large and engaged audience of over 46 million consumers and over 730,000 practicing physicians in the U.S. to its premier health and wellness properties, and utilizes its data and analytics expertise to deliver highly personalized content experiences and efficient and effective marketing and engagement solutions. Everyday Health enables consumers to manage their daily health and wellness needs, healthcare professionals to stay informed and make better decisions for their patients, and marketers, health payers and providers to communicate and engage with consumers and healthcare professionals to drive better health outcomes. Everyday Health’s content and solutions are delivered through multiple channels, including desktop, mobile web, and mobile phone and tablet applications, as well as video and social media.

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