Yield Analyst

US-NY-New York
Category
Ad Operations
Everyday Health, Inc.
Type
Regular Full-Time

Overview

What You’ll Do:

 

Everyday Health, a leading provider of digital health and wellness solutions, is seeking a talented, passionate and experienced Yield Management Analyst for our growing yield management practice. You'll report to the Director of Yield Management & Programmatic Platforms, and work closely with our Account Management, Marketing, Ad Operations, Ad Tech and Sales Analytics groups to maximize and optimize revenue and inventory utilization across a portfolio of sites. You're a team player but also possess strong independent thinking and problem-solving skills.

 

You'll be a valued member of a collaborative team. We're dedicated and excited about what we do and we work hard to maintain that atmosphere. The right candidate for this position will be smart, enthusiastic, entrepreneurial, a problem solver, a go-getter and above all, a team player. We want people who strive to make positive impacts to the business and challenge those to do more with the great products and resources we have to better serve our clients.

Responsibilities

The Work:

  • Maximizing campaign delivery, revenue, margin, and eCPM performance for third party revenue
  • Assist with setup and management of existing and future SSP platforms and third party partners
  • Contribute to the evolution of overall revenue strategy with A/B testing and analysis
  • Monitor and maintain ad quality across our portfolio of partners
  • Collaborate across departments to build and test custom ad revenue programs
  • Further the development of existing reporting tools and create new tools to optimize and test product changes and revenue impacts
  • Design metrics and build, monitor and maintain dashboards to track key revenue/monetization metrics for executive management
  • Help inform the direct monetization team on CPM, impression and revenue trends through data-driven insights

Qualifications

About You:

  • A keen interest in digital media operations and online advertising
  • 2+ years of experience in Pricing, Yield Management, and/or Sales Analytics for digital Ad Agency, Publisher, Ad Tech Vendor preferred
  • Strong analytical background and problem-solving skills 
  • Excellent quantitative, communication, follow through and interpersonal skills
  • Keen understanding of RTB/Programmatic landscape
  • Experience building revenue models and data visualization
  • Hands on experience working with SSPs, header-bidding (Index Exchange, ADX, etc.) and/or other RTB platforms 
  • Ability to understand complex systems and processes
  • Intermediate to Advanced Microsoft Excel Skills (Pivot Table, VLOOKUP, SUMIF,etc.)
  • Experience with PMPs, Deal IDs, and managing 3rd party ad tags, ideally within the DFP ad server
  • Bachelor's degree in business, mathematics, science, technical field or equivalent experience 

Who We Are

 

Ziff Davis, a subsidiary of j2 Global, Inc., is a leading global digital-media company operating in four core verticals: Technology, Gaming, Healthcare and Shopping. Its brands – PCMag, Speedtest, ExtremeTech, Geek, Toolbox, IGN, Everyday Health, AskMen, Offers.com, TechBargains, emedia and Salesify – produce and distribute premium content across multiple platforms and devices. Ziff Davis delivers advertising, performance marketing, data services and licensing solutions to thousands of clients worldwide. Ziff Davis publishes in 25 languages and successfully partners with local publishing operators across 114 countries.

 

Everyday Health, Inc., a wholly-owned subsidiary of Ziff Davis, LLC, is a leading provider of digital health marketing and communications solutions. Everyday Health attracts a large and engaged audience of over 46 million consumers and over 730,000 practicing physicians in the U.S. to its premier health and wellness properties, and utilizes its data and analytics expertise to deliver highly personalized content experiences and efficient and effective marketing and engagement solutions. Everyday Health enables consumers to manage their daily health and wellness needs, healthcare professionals to stay informed and make better decisions for their patients, and marketers, health payers and providers to communicate and engage with consumers and healthcare professionals to drive better health outcomes. Everyday Health’s content and solutions are delivered through multiple channels, including desktop, mobile web, and mobile phone and tablet applications, as well as video and social media.

 

  

What We Offer 

 

Alongside a dynamic and fun working environment and on-going career development opportunities, Everyday Health offers top tier medical, dental and vision insurance options including membership to One Medical Group, fully-stocked kitchens with complimentary organic snacks and beverages, and a 401(k) plan with matched contributions. We also have a Flexible Time Off policy so you can take time off as you need it, a Commuter Benefits plan and employee discounts on various services, such as gym memberships and pet insurance.

 

**Everyday Health is an Equal Opportunity Employer**

Options

Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
Share on your newsfeed